Outdated Design from 1940?!
Since the paint roller was originally introduced in the 1940’s, the design has changed very little. We are required to grasp the handle and continuously apply force directly from the wrist, which controls all motion. Other companies have recognized the need for an ergonomic solution to the paint roller. They might have added a squishy rubber handle and called it “ergonomic” but it in fact does nothing to address the true problem of the original design.
The first TRUE solution
The E•Roller is the first tool to address the basic design flaws of the traditional paint roller, allowing you to paint easier, faster, and better!